As Spiked moved from the gestation period into their infancy, it was important to establish a strong visual language to carry the brand forward. This includes assets for the enjoyspiked.com website, social media channels, signage and delivery collateral. 

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This was my first experience of creating gifs for use on giphy.com and therefore making branded animated stickers available on social channels - an increasingly important space to stay relevant on. Especially when you are relying on organic engagement and a product that is "shareable" on social media.